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Tutorial 4D: Building a time series model for NPS with H2O Driverless AI

Introduction

Overview

Customer satisfaction is a cornerstone of success in the banking sector, and the Net Promoter Score (NPS) serves as a critical metric to measure customer loyalty and satisfaction. NPS is determined by asking customers a simple question, such as, How likely are you to recommend our bank to a friend or colleague? Individual customers give a score from 0 - 10 based on how likely they are to recommend the brand to their friends and family. Customers who score 9 and 10 are classified as promoters, 0 to 6 detractors and 7 and 8 are passives. The overall NPS is calculated as the difference between the percentage of Promoters and Detractors

Objectives

Understanding and predicting NPS over time allows banks to take proactive steps to address customer concerns, improve services, and boost overall satisfaction. This tutorial demonstrates how to build a time series model using H2O Driverless AI to forecast NPS, enabling data-driven decision-making in the banking sector.

By the end of this tutorial, you will,

  • Understand the importance of forecasting NPS in the banking sector.
  • Learn the steps to build a time series model using H2O Driverless AI.
  • Gain insights into training, and interpreting time series models for actionable outcomes.

Prerequisites

  • Access to the Lab 23 in Aquarium containing H2O Driverless AI v1.10.7 (LTS).
  • Familiarity with H2O Driverless AI is essential. Alternatively, completion of the following tutorial is also acceptable: Tutorial 1A: Introduction to H2O Driverless AI.

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